0: Hey, welcome back to engVid.
2: Today we are looking at how to do emails well.
7: A vital skill in today's modern world, it's not just for at work, we're looking at social
15: emails and in general, what makes emails different to letters and any other form of communication.
25: The way you present yourself in an email can give a very strong or a very poor impression
32: of you.
33: So it's important that you communicate well by email because it's often the first thing
40: people know of you before they meet you.
44: So my top tips, I'm not saying that I follow these all the time.
48: Some of my emails are atrocious.
52: But this is like the golden standard that we're looking for.
59: You want your emails to be clear, to the point.
64: It's not the place for philosophizing and thinking about questions and discussion points.
72: It's more sort of...
73: It's more kind of factual communication that we're looking for in an email.
79: Succinct, yep.
81: Why say in 32 words what you could say in eight words?
88: So you need to be rereading your emails to think, where can I shave off some words here
94: to make this more punchy?
98: Punctual.
100: I once worked for someone who said that you should treat an email like a letter with a
106: first class stamp, i.e. you need to respond to it within 24 hours.
112: Obviously, if it's a sales or marketing spam email, that doesn't apply, but it's a nice
120: yardstick.
123: Be polite and be considerate.
126: Even if you're thinking something quite negative about the person you're writing to, you still
131: need to try and write to them in a way that shows respect.
138: First thing we're going to be looking at is how you start the email.
144: Then we'll be looking at the first sentence in the email, where you're saying, like, the
149: purpose of the email, and we'll look at some key phrases for various different types of
156: email, and then how to finish it.
160: Valutation, that means how to say hello.
164: If you're writing to your partner, wife, husband, now, I'm not going to give relationship advice,
175: but just to kind of show some differences, you might put their name, a way this is how
181: you might say goodbye, thinking of you, or maybe you can be more poetic, and then put
189: your name, obviously your name is not my name, well, it might be, might be some Benjamins
192: out there.
193: If you're writing to a friend, hey, more North American, hi, more British, put their name,
205: might end with see you soon.
209: You might write that kind of in sort of text language, like see ya soon, you might sort
216: of abbreviate it, like, because if it's a friend, you don't have to stick to formal
221: rules of written English, and then put your name.
227: Work emails, now, if it's someone within your company, dear, and then what their name is,
237: you definitely need to have your name at the bottom, will look better if you've set up
242: some sort of e-signature, but it's up to you how you sign off, you could just put the name
251: without any kind of kind regards, thanks, so you can just, you know, nice and clean,
258: just put your name, but if you do want to have a sign off, then thanks, it's quite sort
264: of generic, it works for many different occasions, you don't have to be saying, thanking them
271: for a Christmas present, to write thanks, it can mean sort of thanks in advance for
277: doing something, or maybe kind regards, but kind regards is quite formal for someone who
283: works in the same organization, especially if you see them all the time, you can abbreviate
288: that to KR, so you'd probably just see the KR, just so you know what that means.
297: If you're writing to someone in a position of authority outside of your company, then
304: dear, and then if you know their title and name, then put it, their surname we're looking
308: for here, if you don't know their name, then it's dear sir or madam, okay?
316: The end, kind regards, and then you put both of your names, and then preferably an e-signature
323: if you've got one, if you're looking to promote whoever you're working for.
328: Okay, let's have a look how to do that first sentence.
331: Okay, cool, so we have said hello, now we need to write something.
338: So, the first sentence is the why you are writing, the purpose of the email, okay?
349: So there's some different ways of doing this.
351: I am writing to, now if you're applying for a job, you could say, I am writing to apply
358: for the position of.
361: I am writing to apply for the position of.
365: You might be writing a complaint, I'm writing to complain, I am writing to suggest a suggestion,
372: okay?
373: Lots of different purposes, but this is your basic pattern at the beginning.
378: I am writing to, or if someone has been trying to call you, you could say, I'm sorry, I was
390: not able to take your call yesterday, or I'm sorry for the delay in answering your email.
404: I am sorry, I was not able, or I'm sorry for dot, dot, dot, okay?
411: I'm writing to, or an apology, or if someone has written to you about something specific
422: like, I don't know, a faulty piece of machinery, dear so-and-so, in reference to your complaint
434: about the electric oven, I can confirm da-da-da-da-da-da-da.
440: So, in reference to means this is about something you have told me about, okay?
451: Right.
453: And you are, so this is more if you are writing to someone that you don't know that well.
461: Maybe they're a new contact, maybe you have watched my video on networking, and you have
468: got an introduction to someone, and you're sending them an email.
475: So, it was great to meet you last night at such-and-such a bar, and then you would go
486: into why you enjoyed meeting them, or something you spoke about, and then maybe a link to
495: your website or something.
499: Or further to our phone conversation on such-and-such a date, so further to means, so we had this,
511: and now we've got this.
512: So, the first step was the phone call, and now we're writing, or following our email
521: correspondence on the 1st of October, I'm writing again to see if anything has changed.
533: Okay, we're just going to have a quick pause, pressing the pause button, because if you're
540: learning something from this, this is, you know, the absolute best phrases you can use
547: in emails, if you're finding it of benefit, then do me a favor and subscribe, and get
553: the notifications, and so you get each video from me.
558: Attachments, so you've got the basic email, but you want someone to see a document, too,
564: and you have attached it, so you might say, "Please find attached."
572: Now we've got one of these is in the passive, and one of them is in the active, "Please
577: find attached", so the attachment, something has, you know, it's just been someone, someone's
583: done it, but it wasn't us, so this is the passive, and this is the active, "I have attached
590: it to the email."
592: Two different options, this is more common.
598: Sometimes emails have to convey bad news, so you might write, "Please accept my apologies
605: for", or if it's really bad news, something like this, "We regret to inform you that your
617: son did not pass their exam, and he needs to re-sit them", or something.
622: Okay, we've got a little bit more for you.
626: Sometimes in emails, you might need to ask the other person to do something, "Could you
634: send back a copy of the report?", "Could you do this?", "Could you do that?", or "Please
643: do this", "Please do that".
646: A more formal construction, "I would be grateful if you _____", or "I would appreciate it if",
654: okay?
655: So, depending on the relationship as to whether we go for the simpler option or the more formal
660: one.
662: And then towards the end, you might need to say something like, "Do let me know if you
668: have any further questions", "further" meaning more, "Do let me know if you have any further
675: questions", or "Do let me know if you have any concerns", if you write "concerns" there.
684: "Concerns" are worries.
690: Should you require any more information about this, please do not hesitate to contact me.
697: "Hesitate" meaning to wait, don't wait, do it straight away.
702: Why not do the quiz straight away so you try and remember all of these great phrases from
708: today's lesson?
709: Hope it's been of use.
711: If you want any private tuition, I have limited availability, but you can go through my website,
717: honeyourenglish.com.
718: Thanks.
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