1: hi guys welcome to this series of videos on how to write emails in English now in this

9: first video we're going to look at something that's very important in many jobs and that is

15: how to write an email to introduce ourselves and our company uh probably we're sending the email

22: to someone that we don't know and we want to say who we are and uh what our company does normally

30: it's when we're we're looking for business for suppliers or for um manufacturers someone who we

39: want to do business with something that's very common I know in both sales and marketing jobs

47: in this video we'll break it down we'll break the email down we'll look at it in five stages

53: that's something that I recommend in general when you write emails and I will leave the email that

59: we're going to write right and lots of other model emails and lots of other advice in the

65: class which accompanies this video and I'll leave a link below the video okay so let's get

71: going now the first thing we want to do is to give our name and to give also our title and the name

85: of our company when we give our name normally in an email well it sounds much better to use my name

92: is so for example we might say my name is David Smith and I'm the managing director

101: of Smith toys or in my case my name is Chris bartler and I am a teacher at business English

109: 23 okay so in our example email we are a sales director at a company which manufactures toys

126: okay and that's what we're going to put in our first line we're going to introduce ourselves so

132: my name is James Smith and I am the sales director of toys for all Full Stop we've started the email

141: with dear dear John Deer is quite formal if you want to if you want to be more informal

148: you can uh start with hello if you want to be very very very formal well use the the surname

157: of the person Dear Mr Smith Dear Mr Jones we've finished the email with best regards which is

165: quite formal as well okay to be more formal we would use yours sincerely okay your sincerely

174: so there's the start of our email Dear John my name is Jane Smith and I am the the sales

180: director of toys for all best regards James now that's clearly not an email that we can

187: actually use so let's go on to stage two and look at how to give more information about our

195: company now in English when we talk about a company we often use the first person plural

206: because we see a company or another organization as a group of people so giving more information

213: about the company we'll use we are we are so for example we might say um we are software

221: developers we are a design agency which maybe sounds a bit strange but that's what we would

227: say we are a design agency okay so let's head back to our email we've already started the email my

237: name is James Smith and I am the sales director of toys for all and now we give the information

243: about our company we are manufacturers of educational toys I often like to give a

250: little bit more information and people often want to know where we're from so let's change

257: that line a little bit we are manufacturers of educational toys and are based in Glasgow

264: Scotland okay so that's the easy part out of the way the first few stages are quite easy now comes

274: the more difficult thing and what we normally do at this date is say why we are sending the

280: email okay so now comes one of the most critical parts of the email and we need to say why we are

296: writing what's the reason why we've decided to send this email and let's look at some

302: examples we are looking for a web design agency in Poland we are interested in selling our toys

310: on your online e-commerce platform obviously what you WR here is going to depend on what

317: you do so I I've left a lot more examples in the class that accompanies this um video so

325: coming back to our email Dear John my name is James Smith and I'm the sales director of toys

330: for all we are manufacturers of educational toys and are based in Glasgow Scotland now

336: comes one of the two critical phrases toys for all are currently looking for distributors in

343: Spain and your company has been recommended to us in these emails it's always a good idea to talk

354: positively about the other person's organization okay so um that's why I've put here your company

361: has been recommended to us okay just to say something positive about the the other person's

368: company okay and now the final part of the email what we always have to do in these type of emails

381: is to propose something um we don't write an email because ah well we just felt like writing

387: an email we write an email because we want to sell something or we want to work with someone or we

395: want to buy a service uh and so we're going to put that in the last line and as I said the last line

401: is quite critical now when we propose something in English we normally use would you would

409: you so if we are for example manufacturers we might say would you be interested in receiving

421: our latest product catalog if we're web designers web developers we might propose

429: uh an evaluation so we might say would you be interested in a free evaluation of your

435: website now clearly this line is going to depend on exactly what you

443: do um but I would recommend using this format would you uh one very

449: very common thing that we propose is to propose a meeting either virtually or

455: by telephone or in person and that's what we're going to do in our email

461: now okay so I've started the email as normal blah blah blah blah we've introduced ourselves

469: we've said why we are writing and now comes the critical part we're going to propose a

475: meeting and for that I'm going to say would you be willing to meet our managing director to discuss

482: a possible collaboration there's lots of ways of saying that last line um but this is personally

489: the one that I would choose there's many other examples which I'll leave in the the text that

495: accompanies this class okay so we finished our email uh and we finished the the class I hope

503: it's been useful for you uh remember as I've already said uh there's a lot more information

510: and there are many more examples on our website and the link is in the comments below this um

518: video on the website we've also got many more classes on writing emails in English and also

524: on speaking on the telephone so do check those out okay thanks for watching and see you in the next

531: video